Saint-Hyacinthe, July 9 – Lovo, formerly Nutri Group, announced today the launch of its Egg Industrial Campus, an innovative agri-food manufacturing project spanning more than 600,000 square feet in the Saint-Hyacinthe industrial park. The project has two main components: a new industrial platform to modernize egg grading operations and a soon-to-be-built plant designed for secondary and tertiary food processing.
This important milestone for the company was highlighted today at a press conference attended by representatives of the Québec government and partners. The project is receiving $1.6 million in financial support from Québec’s Ministère de l’Agriculture, des Pêcheries et de l’Alimentation (MAPAQ) and is also eligible for a loan of up to $20 million from Investissement Québec.
The Egg Industrial Campus will help Lovo meet evolving consumer needs and create new opportunities for growth. It also marks a milestone on the company’s journey to consolidate its position as an agri-food company specializing in egg processing and food innovation.
A landmark project for the future of Lovo
The Industrial Egg Campus consists of four major, interdependent components:
“The Industrial Egg Campus marks a turning point in our company’s history,” says Lovo CEO Sébastien Léveillé. “It will allow us to do more processing right here in Québec, develop new food products, and continue to grow while remaining deeply rooted in the lives of Canadian farmers. With this project, Lovo is taking a decisive step forward by building a truly integrated platform for agri-food innovation.” 2
Innovation at the heart of the Industrial Egg Campus
The new grading plant, located on Picard Street in Saint-Hyacinthe, will enable Lovo to increase its processing capacity, modernize its operations, and incorporate more automation and cutting-edge technologies.
In addition to modernizing the facilities, the project will serve to develop new manufacturing processes for creating new products derived from a natural, local, and affordable source of protein: eggs. By housing production, experimentation, and development within a single facility ecosystem, Lovo is positioning itself for continuous innovation and realizing its ambition to create food products that are healthy, simple, and delicious.
The Industrial Egg Campus will also include new administrative offices designed to foster collaboration among teams and support the company’s growth. This new work environment will strengthen synergies between strategic and operational functions, enabling Lovo to sustain its development and consolidate its role as a leading player in Quebec’s agri-food industry.
About Lovo
Lovo, formerly Nutri Group, has been owned by Québec farming families since 1987 and is now one of Canada’s leading egg graders, processors, and distributors. Each year, Lovo grades, processes, and markets over 2.4 billion regular, free-run, organic, specialty, and processed eggs through its subsidiary, Supreme Egg Products, and distributes them through retail, institutional, commercial, and industrial customers. For more information, visit www.lovo.co.
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Media contact
Valérie Lavoie
Marelle Communications
vlavoie@marellecommunications.com
514-9743-8504
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